Future forecasting report on how food companies can prepare for, adapt to, and steer this projected future towards a more regenerative and preferable path.
Alongside another strategist, we investigated a wide array of forecasts for the world in 2040. Through systems thinking and sensemaking, we synthesized a set of themes that our client and other progressive food businesses can use to inform their strategy.
The world is rapidly changing. From technological disruptions and climate change to economic shifts and societal change - life is increasingly unpredictable. A global food brand wanted a broad forecast about the future of businesses in 2040 and how they can prepare to become a leading business in that era.
A report that explores a broad range of social, economic, political, technological, and environmental trends and predictions, their interconnections, and their short and long-term implications for food and agriculture businesses. As well as thought-starters, ideas, and actions that companies can take to prepare for and adapt to this potential future, and to shape it towards a more preferable future for people and the planet.
Key themes:
If you're interested in the implications of these trends on your business, need support in taking action on them, shift your organisation towards an adaptable, antifragile, and regenerative culture - let’s chat!